Olympic Fashion


Canadian Olympic athletes (Left to right): Natalie Lambert, Steve Yzerman, Jessica Gregg and Mike Janyk model the Vancouver 2010 Team Canada apparel (Photograph by Vancouver Sun)

The  unveiling of the 2010 Canadian Olympic team retail apparel  took place yesterday at HBC’s new Olympic Superstore in downtown Vancouver and featured parkas, toques, knitted sweaters and buffalo plaid designs.  

Designed by Hudson’s Bay Company, the line of 2010 Olympic wear is trying to capture a ‘Canadian’ look. While grey and black are new additions to the traditional red and white Canadian color palette, the look is “dynamic, bold and athletic” said HBC fashion director Suzanne Timmins.   VANOC CEO John Furlong said HBC has delivered a “platinum performance” with the new Olympic clothing.

How do you like the 2010 Winter collection?


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